Current:Home > NewsWill Beyoncé's new hair care line, Cécred, cater to different hair textures? -Profound Wealth Insights
Will Beyoncé's new hair care line, Cécred, cater to different hair textures?
View
Date:2025-04-17 16:35:49
Beyoncé's upcoming hair care line,ésnewhaircarelineCé Cécred, seems to be inclusive of many different hair types and textures.
In a new video posted to the Cécred Instagram account, a variety of men and women appear to be getting their hair treated with products from the brand, pronounced "sacred." Beyoncé's mom Tina Knowles also makes a cameo in the clip as shows off her hairstyling skills.
The clips shared to the brand's official Instagram begin with a man saying, "Today we're going to transform you. We're going to show you some magic that Beyoncé and the team have been working with."
The video features men and women of all shades with all different hair types, ranging from straighter hair and loose curls to tighter coiled textures, raving about the respective products while getting their hair done.
One woman says, "I've never tried anything like this before, and it's revolutionary", while showing over her straight, colored hair.
"It's good to find a product that can treat curly hair," said another as two women showed off their different curl patterns.
Beyoncé's hair care lineis just latest chapter in her long history of celebrating Black hair
Beyoncé first teased a hair care line in May, while opening up about the impact of growing up in her mom's hair salon.
"I saw firsthand how the ways we nurture and celebrate hair can directly impact our souls," she wrote. “I watched her heal and be of service to so many women. Having learned so much on my hair journey, I've always dreamed of carrying on her legacy. I can’t wait for you to experience what I’ve been creating."
Recently, the singer announced the official name and release date for the new line. Beyoncé has yet to give fans full product details. However, little by little, fans are getting a glimpse of what's in store.
Cécred will be available Feb 20.
What we know so far:Beyoncé announces highly anticipated hair care line Cécred
Follow Caché McClay, the USA TODAY Network's Beyoncé Knowles-Carter reporter, on Instagram, TikTok and X as @cachemcclay.
veryGood! (8)
Related
- Meet first time Grammy nominee Charley Crockett
- Missouri’s GOP Gov. Parson signs bill to kick Planned Parenthood off Medicaid
- How Justin Bieber and Pregnant Hailey Bieber's Family Reacted to Baby News
- Racial bias did not shape Mississippi’s water funding decisions for capital city, EPA says
- San Francisco names street for Associated Press photographer who captured the iconic Iwo Jima photo
- Cancer-causing chemicals ban signed into law in Colorado, 13th state to bar PFAS products
- Americans are choking on surging fast-food prices. I can't justify the expense, one customer says
- Missouri’s GOP Gov. Parson signs bill to kick Planned Parenthood off Medicaid
- 2025 'Doomsday Clock': This is how close we are to self
- Officials removed from North Carolina ‘eCourts’ lawsuit alleging unlawful arrests, jail time
Ranking
- Travis Hunter, the 2
- US utility pledges more transparency after lack of notice it empowered CEO to make plant decisions
- New 'Doctor Who' season set to premiere: Date, time, cast, where to watch
- Bucks’ Patrick Beverley suspended 4 games without pay for actions in season-ending loss to Pacers
- The Best Stocking Stuffers Under $25
- Closure of California federal prison was poorly planned, judge says in ordering further monitoring
- Universities rescind commencement invitations to U.N. ambassador over conflict in Gaza
- Derby was electric, but if horses keep skipping Preakness, Triple Crown loses relevance
Recommendation
IRS recovers $4.7 billion in back taxes and braces for cuts with Trump and GOP in power
Gunmen burst into San Antonio home, shooting 3 kids, 2 adults; suspects remain at large
Wisconsin woman who argued she legally killed sex trafficker pleads guilty to homicide
Josh Hart made sure Reggie Miller heard Knicks fans chant at Madison Square Garden
Federal Spending Freeze Could Have Widespread Impact on Environment, Emergency Management
Last Minute Mother's Day Shopping? Get These Sephora Gift Sets with Free Same-Day Shipping
Trump is limited in what he can say about his court case. His GOP allies are showing up to help
Catholic church is stonewalling sex abuse investigation, Washington attorney general says